Planning for the worst so growers can focus on their best
Issues and risk management | Crisis simulations | Media TRAINING | stakeholder managementINDUSTRY: HORTICULTURE
The client:
A portfolio of major Australian horticulture businesses - including almonds, avocadoes, apples, pears, cherries, citrus and table grapes - owned by one of Canada’s largest superannuation funds.
The challenge:
For businesses growing produce at a national scale, a single incident can threaten operations, reputation and long-term trust. The brief was to build robust, ready-to-use risk and crisis communications plans across a diverse portfolio of horticulture sectors.
Our delivery:
We work across multiple farm businesses to design risk frameworks tailored to the realities of each crop, operation and community.
From on-farm accidents to data breaches, contamination scares to irrigation issues, we map out high-risk scenarios and build clear communications playbooks to match.
Each plan includes:
Sector-specific risk assessment and mitigation tools
Crisis response protocols
Internal and external communications strategies
Clear roles, workflows and escalation procedures
Our impact:
Each business in the portfolio now has a fit-for-purpose, field-ready crisis response framework designed to kick in the moment it’s needed. With risks better understood and roles clearly defined, these growers are equipped to manage whatever comes next calmly, quickly and confidently.